Socio Economic Analysis and Marketing of Poovan and Nendran Banana in Thiruvananthapuram District of Kerala

Sampath R. Vijayan *

Department of Agricultural Economics, Sam Higginbottom University of Agriculture, Technology and Sciences, Prayagraj, Uttar Pradesh, India.

Sanjay Kumar

Department of Agricultural Economics, Sam Higginbottom University of Agriculture, Technology and Sciences, Prayagraj, Uttar Pradesh, India.

*Author to whom correspondence should be addressed.


Abstract

The investigation was conducted in the year 2023 using a sample of one twenty respondent banana growers in the Thiruvananthapuram district of Kerala. Research data were collected using Simple tabular analysis the average and percentage analysis were used to determine the socio- economic condition of banana growers. The study revealed that total area under banana of the sample farmers was 230.58 ha, of which 59.58 percent was under Nendran and 40.42 percent was under Poovan banana. 87.5% from the total respondents were men and mostly between age group of 35–49. The remaining of the total respondent women. Only 13.33% of the growers were found between the age 20-34 years, while 64.16% were found in the age group of 35-49 years and 22.5% present under the age of 50-70. The literacy percentage of marginal, small, semi medium, medium size farm group was 90.83% respectively and illiteracy percentage is 9.16 %. Only 9.16 % of producers were having Graduation, 17.5% were having Intermediate and 28.33% having Middle. Whereas most of the respondent 35.83% primary education. In case of marketing in banana highest quantity of Nendran banana was disposed off in channels- II and for Poovan Banana is also disposed in channels -II. The study also revealed that the channel- I (25.15) i.e., producer - consumer was most efficient channel among the two marketing channels of Nendran Banana when compare to channel -II (7.19). Similarly for Poovan Banana higher in channel-I (19.76) when compare to channel-II (6.55).

Keywords: Marketing cost, marketing surplus, marketing efficiency, middlemen, price spread


How to Cite

Vijayan , Sampath R., and Sanjay Kumar. 2023. “Socio Economic Analysis and Marketing of Poovan and Nendran Banana in Thiruvananthapuram District of Kerala”. International Journal of Environment and Climate Change 13 (8):1857-65. https://doi.org/10.9734/ijecc/2023/v13i82139.

Downloads

Download data is not yet available.

References

Adhikari A, Paudel B, Pokhrel A. Banana Production Status and Its Role on Income Generation and Livelihood Improvement in Chitwan, Nepal. International Journal of Applied Sciences and Biotechnology. 2022;10(2):93-98.

Bondar US, Daundkar KS, Khedkar SR. Economics of production of banana in Kolhapur district of Maharashtra. International Research Journal of Agricultural Economics and Statistics. 2015;6(2):336-341.

Kumari S, Mishra RR, Mishra A, Jhariya PN. Estimation of costs and returns per hectare of banana cultivation in Vaishali district of Bihar; 2021.

Kumar S, Tegar A. An economic analysis of production and marketing of banana in Bilaspur district of Chhattisgarh state. Plant protection. 2021;13(24863.73): 13-29.

Mahalakshmi C, Kumar SV, Maneesh P, Fathima JSA. An analysis of banana cultivation in Theni District, Tamil Nadu. Indian Journal of Economics and Development. 2016;4(9):1-8.

Malarkodi M, Indumathi VM, Divya K, Navaneetham B, Krishnakumare B. Study on Assessing the Socio-economic Characters of Banana Cultivating Farmers in Coimbatore and Erode Districts of Tamil Nadu; 2020.

Phulara G, Budha J, Puri C, Pant P. Economics of Production and Marketing of Banana in Kailali, Nepal. Food Agribusiness Manage. 2020;1(1):43-46.

Rede BH, Ratnaparkhe AN, Rede GD. Economics of Banana Production in Solapur District of Maharashtra, India. Asian Journal of Agricultural Extension, Economics & Sociology. 2021;39(11):451-458.

Rathod SR, Gavali AV. Economic analysis of banana production from Western Maharashtra. The Pharma Innovation Journal. 2021;10(8):379-384.

Rahman M, Mukta FA, Islam MW. Farmer’s Profitability of banana cultivation at Narsingdi District. International Journal of Multidisciplinary Informative Research and Review. 2020;1(1):15-23.

Stephy MA, Santha AM, Lazarus TP, Joseph B. An economic analysis of nendran banana of insured and uninsured banana; 2018.